Crain Currency

Meet Julie Macklowe: From Whiskey Lover to Whiskey Entrepreneur. Julie Macklowe’s whiskey journey began during her hedge fund days in Asia, mastering golf and savoring whiskey. With a collection of 1,000+ whiskeys stored in her Hamptons home, Macklowe transitioned from finance to entrepreneurship, founding vbeauté. Yet, her passion for whiskey persisted. Amid the pandemic, Macklowe, aided by Scottish whiskey expert Ian MacMillan, aimed to create a luxury American single malt. Focusing on Kentucky’s versatile barley, she uncovered a market gap. Macklowe’s new mission: redefine whiskey.

Read the full article here: Julie Macklowe talks family legacy and the great American whiskey.